What is a prop firm reset?

Buying another attempt at an evaluation you have breached, usually cheaper than the original and usually with a deadline. 3 firms here publish a policy, and they are three different products: a percentage off a retry, an add-on bought up front, and a funded-account reset priced above the original challenge.

How much is a reset discount worth?

Less than it looks, and unevenly. At 15% off every attempt after the first, it saves about $72 across a funded account on Funding Pips's 2 Step Standard at $25K, and $434 on the 2 Step Flex — 6.0× more, because the harder programme is reset 6.7 times as often. The discount is largest where the product is worst.

Do reset discounts apply to every account size?

Not at Funding Pips: the rule excludes $100K accounts and above. That is the size where a failed attempt costs the most, so the rebate is absent exactly where it would be worth the most money.

Is a reset cheaper than buying a new challenge?

Usually, and not always. Blueberry price a funded-account reset at twice the challenge price, so on that product a reset costs more than starting the whole evaluation again. DNA sell theirs as an add-on at 50% on top of the fee, paid before you know whether you will need it.

3 firms publish a reset policy

A discount on your next attempt is a rebate on failing

Funding Pips take 15% off a breached evaluation reset within seven days. Priced across the attempts the model expects, that is $72 on the programme that fails 73% of the time — and $434 on the one that fails 95%.

Same percentage, 6.0× the money — because the harder programme is reset 6.7 times as often, at a fee slightly lower. A rebate that pays out in proportion to how badly the product goes is a rebate on failing.

What the 15% is worth

Programme	Account	Fee	Fails	Attempts	At the sticker	With resets	Saved
2 Step Standard	$25K	$177	73%	3.7	$656	$584	$72
2 Step Standard	$100K	$544	73%	3.7	$2,016	$2,016	excluded
2 Step Flex	$25K	$159	95%	19.2	$3,052	$2,618	$434
2 Step Flex	$100K	$555	95%	19.2	$10,653	$10,653	excluded

The first attempt is never a reset; every later one is, and each is assumed to be taken inside the seven days. That is the most favourable reading of the offer, so the saved column is a ceiling.

Absent where failing costs most

The rule excludes $100K accounts. That is the size where one failed attempt costs the most money, so the rebate is unavailable exactly where it would be worth the most — $2,016 of expected fees on the 2 Step Standard with nothing coming back.

A breached account can be reset at a discount within seven days: 15% off the evaluation, 7% off the funded account ($100K accounts excluded).

A reset is three different products

Funding Pips · 5 programmes

A breached account can be reset at a discount within seven days: 15% off the evaluation, 7% off the funded account ($100K accounts excluded).

A breached account can be reset at a discount within seven days: 15% off the evaluation, 7% off the funded account ($100K accounts and above excluded).

DNA Funded · 2 programmes

A paid Demo Reset add-on is offered on this programme at 50% on top of the initial fee.

EXPERT ADVISORS ARE PROHIBITED on this programme alone; the 1 Phase, 2 Phase and Rapid all allow them. Weekend trading is prohibited too, and no Demo Reset add-on is offered.

Blueberry Funded · 2 programmes

Resets are available once per account within 7 days of a breach: phase one at 30% off, phase two at the original price, funded at twice the challenge price.

Not eligible for account resets: "Resets are available on Prime and Flex 1-Step accounts only."

Why the correction is smaller than it sounds

The cost page prices every attempt at the sticker, and a 15% discount on most of those attempts sounds like it should move the answer. It moves it by $72 on the programme most people would buy, because the discount applies to a fraction of one fee and the expected number of attempts is small when the programme is good.

Where it does move the answer is on the programme you should not buy, at a size the discount excludes, in a window of seven days from a breach. Every condition on the offer points the same way: it pays out when things go badly, quickly, and not at the top of the ladder.

None of which makes it worthless — $434 is real money. It is worth knowing that the number a pricing page prints as a discount is, in expectation, a function of how often you are going to fail.

What this does not measure

· Whether you reset within seven days. Every figure assumes you do, every time. A trader who takes a week off after a breach pays the sticker.
· The other two firms. Blueberry’s and DNA’s offers are described rather than priced: one is a percentage that differs by phase and a funded reset at twice the challenge, the other an add-on bought before you know whether you need it. Neither reduces to a single rate.
· Independent attempts. The expected-attempts figure assumes each retry is a fresh draw, which is a simplification in both directions and is carried from the cost page.
· Everything in the assumptions. Assumes each trade is independent. Correlated positions — three majors against the dollar — lose together and count as one. Assumes every trade risks the same amount. Raising size after a loss shortens the streak you can survive. Uses your stated win rate. If that came from a demo account or a good month, the figure below is optimistic.

Where these rules were read

FundingPips Help Centre — account models — read 2026-08-05

DNA Funded — Rules and Conditions V2.1 — read 2026-08-23

Blueberry Funded — help centre — read 2026-08-23

Questions

What is a prop firm reset?: Buying another attempt at an evaluation you have breached, usually cheaper than the original and usually with a deadline. 3 firms here publish a policy, and they are three different products: a percentage off a retry, an add-on bought up front, and a funded-account reset priced above the original challenge.
How much is a reset discount worth?: Less than it looks, and unevenly. At 15% off every attempt after the first, it saves about $72 across a funded account on Funding Pips's 2 Step Standard at $25K, and $434 on the 2 Step Flex — 6.0× more, because the harder programme is reset 6.7 times as often. The discount is largest where the product is worst.
Do reset discounts apply to every account size?: Not at Funding Pips: the rule excludes $100K accounts and above. That is the size where a failed attempt costs the most, so the rebate is absent exactly where it would be worth the most money.
Is a reset cheaper than buying a new challenge?: Usually, and not always. Blueberry price a funded-account reset at twice the challenge price, so on that product a reset costs more than starting the whole evaluation again. DNA sell theirs as an add-on at 50% on top of the fee, paid before you know whether you will need it.